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Need Inventory for a Booth?
By Ruth Smith & Nancy Ann Wartman
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Here are your options for having
stock to sell at the event with advantages & disadvantages of each so you
can decide what is best for you: |
1) You can take out an
inventory order from the home office. There is a small fee
and then there is also a restocking fee for any books
returned. If you have several events within a few weeks
where you can sell any that don't sell at one event, this
may work fine. You have 30 days from the date of your event
to pay for it. However, it is a hassle to do all the
paperwork & makes the whole thing harder than usual so I
don't usually recommend this.
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2) You could borrow stock from area consultants, keeping
track of what sold of theirs & replacing it right away to
them. You get sales credit & commission for it. This
requires local consultants with available stock they are
willing to share with you. If you do this, it is nice to
give them some extra books as a thank you for loaning their
books. Of course, return their books in new condition or
replace any that get damaged.
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3) You can sell the books
you have & also take orders. Set a pick up date & place and
if they'd rather, they can have them shipped directly to
their home for $5 per address for any size order (special
delivery fee). This can work well & keeps you from having
to drive around the county for deliveries. Sometimes it
helps to build their order to add more to their box.
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4) You can use the books
you have as samples for people to see what they're like.
Then be there to BOOK SHOWS and RECRUIT NEW CONSULTANTS.
"Hi! Are you familiar with Usborne Books? Oh, they're
wonderfully entertaining & educational books for children of
all ages. What we are doing here today is booking shows for
October and helping new consultants get started in this
area. Would you like to see what the specials are?" This
is actually the most effective for business building. Sales
there are really nice, but bookings & recruits are even
better! And you'll get more bookings if you are
concentrating on that rather than selling a book.
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5) You can do a combination
of 3 & 4 - selling from what you have, but giving extra
attention to booking shows & helping new consultants sign
up.
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